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Performance and Planning

Gain insightful analysis that evaluates current marketing activity to isolate drivers of top-line performance.

Dimensionalize specific opportunities available to a new product within a potential market, including market sizing, estimating potential demand, and revenue forecasting.

Construct detailed business case analyses, develop robust bottom-up forecasts of customer/revenue/churn performance, evaluate sales channel productivity, and budget marketing investment to drive customer growth.

Track the performance of the sales funnel to understand marketing’s impact on acquisition, retention, and monetization metrics at a customer, segment, and geography level.

Our Services

  • Channel and Product Performance
  • Business Case Analysis
  • Pricing
  • M&A Due Diligence
  • Forecasting and Budgeting